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Piercy Nigel F.

Piercy Nigel F. - _Market-Led Strategic Change Transforming the Process of Going to Market Nigel F. Piercy - 4th ed. - New York Elsevier 2009

includes index

ISBN: 9.781856175e+012

Subjects--Topical Terms:
_Marketing Strategy

LC Class. No.: HF5415.13.P542 2009

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Piercy Nigel F.