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Marketing for hospitality and tourism/

Kotler, Philip

Marketing for hospitality and tourism/ Philip Kotler, John T. Bowen, James C. Maakens, Seyhmus Baloglu - Seventh edition - Great Britain : Pearson Education Limited, 2017. - 680 pages : illustrastions ;

Includes index

ISBN: 9781292156156

Subjects--Topical Terms:
Hospitality and tourism

LC Class. No.: TX911.3 .M3K68 2017

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Marketing for hospitality and tourism/