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_Moments of Truth New Strategies for today's Customer-Driven economy / Carlzon Jan

_Moments of Truth New Strategies for today's Customer-Driven economy / Carlzon Jan - New York : Harper &Row, 1989 - vii,121p .

Includes index

ISBN: 60915803

LC Class. No.: HE 9860 .S28 C37 1989

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_Moments of Truth New Strategies for today's Customer-Driven economy / Carlzon Jan