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_Museum Marketing Competing in the global marketplace Ruth Rentschler

_Museum Marketing Competing in the global marketplace Ruth Rentschler - USA Butterworth 2007 - xxvi;270p.

Includes Index

ISBN: 9.7807506807e+012

Subjects--Topical Terms:
_Museum

LC Class. No.: AM 121 .M878 2007

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_Museum Marketing Competing in the global marketplace Ruth Rentschler