Small business management : (Record no. 32946)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02702cam a2200469 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 17827322 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240903144351.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 130726s2014 ctua b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2013946374 |
| 015 ## - NATIONAL BIBLIOGRAPHY NUMBER | |
| National bibliography number | GBB376542 |
| Source | bnb |
| 016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER | |
| Record control number | 016482710 |
| Source | Uk |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781133947752 (hardback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 1133947751 (hardback) |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (OCoLC)ocn857524573 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MMU |
| Language of cataloging | eng |
| Transcribing agency | MMU |
| Description conventions | rda |
| Modifying agency | YDXCP |
| -- | OCLCA |
| -- | VMY |
| -- | OCLCA |
| -- | OCLCF |
| -- | OCLCQ |
| -- | DLC |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | lccopycat |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HD62.7 |
| Item number | .L66 2014 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.022 |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Longenecker, Justin G. |
| Fuller form of name | (Justin Gooderl), |
| Dates associated with a name | 1917-2005, |
| Relator term | author. |
| 9 (RLIN) | 1494 |
| 245 10 - TITLE STATEMENT | |
| Title | Small business management : |
| Remainder of title | launching & growing entrepreneurial ventures / |
| Statement of responsibility, etc. | Justin G. Longenecker, J. William Petty, Leslie E. Palich, Frank Hoy. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 17e. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Stamford, CT : |
| Name of producer, publisher, distributor, manufacturer | Cengage Learning, |
| Date of production, publication, distribution, manufacture, or copyright notice | [2014] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 706 pages : |
| Other physical details | illustrations (chiefly color) ; |
| Dimensions | 29 cm |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Content type code | txt |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Media type code | n |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Carrier type code | nc |
| Source | rdacarrier |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Includes bibliographical references and index. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Part 1. Entrepreneurship : a world of opportunity. The entrepreneurial life -- Integrity and ethics : foundations for success in small business. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Part 2. Starting from scratch or joining an existing business. Starting a small business -- Franchises and buyouts -- The family business. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Part 3. Developing the new venture business plan. The business plan : visualizing the dream -- The marketing plan -- The organizational plan : teams, legal structures, alliances, and directors -- The location plan -- Understanding a firms financial statements -- Forecasting financial requirements -- A firm's sources of financing -- Planning for the harvest. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Part 4. Focusing on the customer : marketing growth strategies: Building customer relationships -- Product development and supply chain management -- Pricing and credit decisions -- Promotional planning -- Global opportunities for small business. |
| 505 0# - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Part 5. Managing growth in the small business. Professional management and the small business -- Managing human resources -- Managing operations -- Managing the firms assets -- Managing risk in the small business. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Small business |
| General subdivision | Management. |
| 9 (RLIN) | 1495 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Petty, J. William, |
| Dates associated with a name | 1942- |
| Relator term | author. |
| 9 (RLIN) | 1496 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hoy, Frank, |
| Relator term | author. |
| 9 (RLIN) | 1497 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Palich, Leslie E., |
| Relator term | author. |
| 9 (RLIN) | 1498 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | copycat |
| d | 2 |
| e | ncip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | L |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Maasai Mara University Library -Main Campus | Maasai Mara University Library -Main Campus | 09/03/2024 | Purchased | 7195.00 | HD 62.7 .S618 2014 | 24040219 | 09/03/2024 | 09/03/2024 | L |