A framework for marketing management / (Record no. 3761)
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000 -LEADER | |
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fixed length control field | 00584nam a22002057a 4500 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | OSt |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20211007033517.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 160120b xxu||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 131001175 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | MMU |
Language of cataloging | eng |
Transcribing agency | MMU |
Modifying agency | MMU |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF 5415 |
Item number | .K636 2003 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
9 (RLIN) | 454 |
Personal name | Kotler, Philip |
245 ## - TITLE STATEMENT | |
Title | A framework for marketing management / |
Statement of responsibility, etc. | Philip Kotler. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | New Jersey, |
Name of publisher, distributor, etc. | Prentice Hall, |
Date of publication, distribution, etc. | 2003. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 228 p. : |
500 ## - GENERAL NOTE | |
General note | Includes index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing Management |
9 (RLIN) | 455 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Dale N. Shook |
9 (RLIN) | 456 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Koha item type | L |
Edition | 2nd ed. |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Date last checked out |
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Library of Congress Classification | Maasai Mara University Library -Main Campus | Maasai Mara University Library -Main Campus | 01/20/2016 | Donation | HF5415 .K636 2003 | 20129014 | 01/20/2016 | 01/20/2016 | SL | ||||||
Dewey Decimal Classification | Maasai Mara University Library -Main Campus | Maasai Mara University Library -Main Campus | 07/12/2016 | Donation | 1 | HF5415 .K636 2003 | 20128687 | 02/19/2019 | 07/12/2016 | L | 02/15/2019 |