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Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius.

By: Contributor(s): Material type: TextTextPublication details: Boston, Mass. : McGraw-Hill/Irwin, c2007.Edition: 2nd edDescription: xxxiii, 425, G5, CN16, CR2, I28 p. : ill. (chiefly col.), col. map ; 28 cmISBN:
  • 0072999896 (alk. paper)
  • 0073215740
  • 9780072999891
  • 9780073215747
Subject(s): DDC classification:
  • 658.8 22
LOC classification:
  • HF5415 .K452 2007
Online resources:
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Holdings
Item type Current library Call number Status Barcode
L L Maasai Mara University Library -Main Campus HF5415 .K452 2007 (Browse shelf(Opens below)) Available 201313708
SL SL Maasai Mara University Library -Main Campus HF5415 .K452 2007 (Browse shelf(Opens below)) Available 201515754

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HF5415 .I57 2013 Introductory marketing : HF5415 .J44 2000 Advertising : HF5415 .K452 2007 Marketing : the core / HF5415 .K452 2007 Marketing : the core / HF5415.K5227 1995 Principles of marketing/ HF5415 .K624 2005 According to Kotler : HF5415 .K625 2003 Marketing :

Includes bibliographical references (p. CN-CN16) and indexes.

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