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Marketing in travel and tourism / Victor T.C. Middleton, Alan Fyall and Michael Morgan ; with contributions from Ashok Ranchhod.

By: Contributor(s): Material type: TextTextPublication details: Amsterdam ; Boston ; London : Butterworth-Heinemann, 2009.Edition: 4th edDescription: xxv , 502 p. : col. ill. ; 27 cmISBN:
  • 9780750686938
  • 0750686936
Subject(s): DDC classification:
  • 910.68/8 22
LOC classification:
  • G155.A1 M475 2009
Online resources:
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Item type Current library Call number Status Barcode
L L Maasai Mara University Library -Main Campus G155..A1M475 2009 (Browse shelf(Opens below)) Available 20117044

Includes bibliographical references (p. 487-491) and index.

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