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The 80% minority : reaching the real world of women consumers / Joanne Thomas Yaccato and Judy Yaeger [sic].

By: Contributor(s): Material type: TextTextPublication details: Toronto : Viking Canada, 2003.Description: xiv, 241 p. : ill. ; 24 cmISBN:
  • 0670043575
Other title:
  • Eighty percent minority
  • Reaching the real world of women consumers
Subject(s): DDC classification:
  • 658.8/34/0820973 22
LOC classification:
  • HC79.C6T48 2003
Online resources:
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Item type Current library Call number Status Barcode
L L Maasai Mara University Library -Main Campus HC79.C6T48 2003 (Browse shelf(Opens below)) Available 17026365

Includes bibliographical references (p. 225-227) and index.

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