Cannon Joseph P.  <br/><br/>
_Basic Marketing:   A Global-managerial Approach/ 
Josaph P Cannon. 
 - New York :  McGraw Hill,    2008. 
<br/><br/> Includes Index  
<br/><br/><label>ISBN: </label>9780071101103 
<br/><br/><label>Subjects--Topical Terms: </label><br/>_Marketing 
<br/><br/><label>LC Class. No.: </label>HF 5415 .13 .M369 2008