TY  - BOOK
TI  - Services Marketing : :  Intergrating customer focus across the firm/ 
SN  - 72961945
AV  - HD9980.5  .Z45 2006  
PY  - 2006///.
CY  - Boston : 
PB  - McGraw-Hill
KW  - Marketing
N1  - Includes index; Includes index
ER  -