Philip Kotler <br/><br/>
Marketing Management 
Philip Kotler/ 
 - 7th ed. 
 - Scarborough  Prentice Hall Canada Inc.  1992 
 - xxi, 841 p.:  ill. ; 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>013561630 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415.13  / .K67 1992