TY - BOOK AU - Mortensen,Kurt W. TI - Maximum influence: the 12 universal laws of power persuasion SN - 0814472583 AV - BF637.P4 M67 2004 PY - 2004/// CY - New York PB - American Management Association KW - Persuasion (Psychology) KW - Influence (Psychology) KW - Success KW - Psychological aspects N1 - Includes bibliographical references (p. 221-232) and index ER -