TY  - BOOK
AU  - Treacy,Michael
AU  - Wiersema,Frederik D.
TI  - The discipline of market leaders: choose your customers, narrow your focus, dominate your market 
SN  - 0201407191
AV  - HD41 .T67 1995
PY  - 1997///
CY  - Reading, Mass.
PB  - Addison-Wesley Pub. Co.
KW  - Competition
KW  - Market segmentation
KW  - Quality of products
KW  - Customer services
N1  - Includes index
ER  -