Mowen John C.

Consumer behaviour / Consumer behavior John C.Mowen - 3rd ed. - Harlow, England ; New York : Financial Times/Prentice Hall, 1993 - xxii,7908p. : ill. (some col.) ; 27 cm.

Includes bibliographical references.

0273687522 (pbk.) 0132186942 (pbk.)

2005052765

GBA596619 bnb GBA605815 bnb

013337388 Uk 013359743 Uk


Consumer behavior--Europe.

HF5415.32.m68 1993 / S65 2006

658.8/342