Fairley, Stephen G. <br/><br/>
Getting started in personal and executive coaching :  how to create a thriving coaching practice / 
Stephen G. Fairley, Chris E. Stout. 
 - Hoboken, N.J. :  J. Wiley & Sons,  c2004. 
 - x, 356 p. :  ill. ;  23 cm. 
 - Getting started in .
<br/><br/> Includes index. 
<br/><br/>Decisions, decisions-- personal coaching or business coaching? -- Target your market or waste your time -- The 12 largest markets where coaches are making money right now -- It takes money to make money : financing your business -- What to buy on a budget : creating your financial plan -- Building a successful business requires a solid plan -- You only get one chance : seven tools for making a great first impression -- Relationships and referrals : networking, strategic referral partners, and centers of influence -- 15 key strategies for finding your first 10 clients -- Why most marketing fails : the top 10 marketing mistakes beginning coaches make -- From counseling to coaching : constructing a connection, bridging the gap, and defining the differences -- Harnessing the power of internet marketing, e-zines, and web sites -- The seven secrets of highly successful coaches. 
<br/><br/><label>ISBN: </label>0471426245  
<br/><br/><label>LCCN: </label>2003014094 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Personal coaching--Practice.<br/>Executive coaching--Practice.
<br/><br/><label>LC Class. No.: </label>BF637.P36  / F35 2003 
<br/><br/><label>Dewey Class. No.: </label>650.1