Introductory marketing :  MCS 100, MCS 1000DE / 

 - Canada :  McGraw-Hill,  2013 
 - 593 p. :  ill. ; 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>University of Guelph  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing 
<br/><br/><label>LC Class. No.: </label>HF5415 .I57 2013