Kotler, Philip <br/><br/>
Marketing for hospitality and tourism/ 
Philip Kotler, John T. Bowen, James C. Maakens, Seyhmus Baloglu 
 - Seventh edition 
 - Great Britain :  Pearson Education Limited,  2017. 
 - 680 pages :  illustrastions ; 
<br/><br/> Includes index 
<br/><br/><label>ISBN: </label>9781292156156 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality and tourism
<br/><br/><label>LC Class. No.: </label>TX911.3 .M3K68 2017