TY  - BOOK
AU  - _Keller Kevin L 
TI  - _Marketing Management (13th ed.) a south asian Perspective 
SN  - 9.7881317168e+012
AV  - HF 5415.13 .M35232 2009  
CY  - USA Pearson 2009 
KW  - _Marketing
N1  - Include index
ER  -