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	1.	Handbook of political communication research / edited by Lynda Lee Kaid. by Kaid, Lynda Lee Series: LEA's communication series Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mahwah, N.J. : Lawrence Erlbaum Associates, 2004 Online resources: Table of contents only Contributor biographical information Publisher description Availability: Items available for loan: Maasai Mara University Library -Main Campus (1)Call number: JA85 .H36 2004. Place hold Save to lists Add to cart (remove)
	2.	Ratings analysis : the theory and practice of audience research / James G. Webster, Patricia F. Phalen, Lawrence W. Lichty. by Webster, James G Phalen, Patricia F Lichty, Lawrence Wilson Series: LEA's communication series Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mahwah, N.J. : L. Erlbaum Associates, c2006 Online resources: Publisher description Table of contents only Availability: Items available for loan: Maasai Mara University Library -Main Campus (1)Call number: HE8700.65 .W42 2005. Place hold Save to lists Add to cart (remove)

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