000 | 01193cam a22003134a 4500 | ||
---|---|---|---|
001 | 13682781 | ||
003 | OSt | ||
005 | 20170518103335.0 | ||
008 | 040810s2006 maua b 001 0 eng | ||
010 | _a 2004057947 | ||
020 | _a0072961449 (alk. paper) | ||
040 |
_aMMU _cMMU _dMMU _bEng |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415.153 _b.C72 2006 |
082 | 0 | 0 |
_a658.5/75 _222 |
100 | 1 |
_aCrawford, C. Merle _q(Charles Merle), _d1924- |
|
245 | 1 | 0 |
_aNew products management / _cMerle Crawford, Anthony Di Benedetto. |
250 | _a8th ed. | ||
260 |
_aBoston, Mass. : _bMcGraw-Hill/Irwin, _cc2006. |
||
300 |
_axx, 540 p. : _bill. ; _c24 cm. |
||
440 | 0 | _aMcGraw-Hill/Irwin series in marketing | |
504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aNew products _xManagement. |
|
700 | 1 | _aDi Benedetto, C. Anthony. | |
856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0618/2004057947-d.html |
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/enhancements/fy0618/2004057947-t.html |
942 |
_2ddc _cLOAN LOAN |
||
999 |
_c24514 _d24514 |