000 01982nam a22003257a 4500
003 OSt
005 20230703035025.0
008 230703b |||||||| |||| 00| 0 eng d
020 _a9781292321783
_q(epub)
020 _a9781292321745
_q(ebook)
020 _z9781292321745
_q(hardcover)
040 _aDLC
_beng
_cDLC
_erda
042 _apcc
050 0 0 _aHM1221
082 0 0 _a659.2
_223
100 1 _aTench, Ralph,
_eauthor.
240 1 0 _aExploring public relations
245 1 0 _aExploring public relations and management communication /
_cRalph Tench, Stephen Waddington.
250 _aFifth edition.
260 _aHarlow,England:
_bPearson,
_c2021.
263 _a2012
300 _a644 p,:
_bcol. ill.
500 _aincludes index
504 _aIncludes bibliographical references and index.
520 _a"Exploring Public Relations began in Leeds in the early 2000s with a collaboration between myself and Dr Liz Yeomans. Through four editions of the book, and working with exceptional friends and fellow academic colleagues, this book has innovated and led the way in the field of public relations and strategic communication textbooks. A path that - as a clear complement to the project - many other writers around the world have emulated and copied. We still think Exploring Public Relations is the leading book to guide students, lecturers and observers of the practice, and we get regular feedback to reinforce this point. Since the 4th edition my good friend Liz has retired from full-time academic life. I must therefore convey my thanks to Liz for her friendship and collegial collaboration over the many years that we worked together and particularly on the four enjoyable versions of this book. Thank you, Liz"--
_cProvided by publisher.
588 _aDescription based on print version record and CIP data provided by publisher; resource not viewed.
650 0 _aPublic relations.
700 1 _aWaddington, Stephen,
_eauthor.
942 _2lcc
_cLOAN LOAN
999 _c32615
_d32612