The art and science of marketing : marketing for marketing managers / Grahame R. Dowling.
Material type:
TextPublication details: Oxford : Oxford University Press, 2004.Description: xv, 441 pages : illustrations ; 24 cmISBN: - 9780199285563
- Art & science of marketing
- HF5415 .D747 2004
| Item type | Current library | Call number | Status | Barcode | |
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Maasai Mara University Library -Main Campus | HF5415 .D747 2004 (Browse shelf(Opens below)) | Available | 24040049 |
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| HF5415.B585 2006 Contemporary marketing / | HF5415 .B585 2006 Contemporary marketing / | HF5415 .B637 2008 Marketing ethics / | HF5415 .D747 2004 The art and science of marketing : marketing for marketing managers / | HF5415.D86 2011 Facebook marketing/ | HF5415 .D92 2001 Business marketing : | HF5415 .E86 2000 Marketing / |
Includes bibliographical references and index.
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