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Marketing research : an applied approach / Thomas C. Kinnear, James R. Taylor.

By: Contributor(s): Material type: TextTextSeries: McGraw-Hill series in marketingPublication details: New York : McGraw-Hill, c1983.Edition: 2nd edDescription: xviii, 698 p. : ill. ; 25 cmISBN:
  • 007034745X :
Subject(s): DDC classification:
  • 658.8/3 19
LOC classification:
  • HF5415.2 .K53 1983
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Item type Current library Call number Status Barcode
L L Maasai Mara University Library -Main Campus HF5415.2 .k53 1983 (Browse shelf(Opens below)) Available 201210498

Includes bibliographies and indexes.

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